The Results
A great company website has become a necessary marketing tool for successful businesses, big and small. It’s usually the first point of contact for potential customers, and needs to reflect the business’s values and unique offerings. With the advent of do-it-yourself (DIY) website builders like Wix, Squarespace, and WordPress.com, the barrier to creating a website…
Understanding the “Sweaty Startup” Concept The term “sweaty startup” refers to a business philosophy centered around embracing hard work, often in traditional industries, that many might overlook in the digital age. This approach is about finding opportunities in areas requiring physical effort, skilled labor, and direct customer service—sectors where technology hasn’t fully overtaken the human…
I decided to write this article after searching for a potential martial arts studio for my two elementary aged sons. What I found wasn’t good, and ranged from studios with no website at all, to a studio whose website had been hacked. Many of the sites were not mobile responsive, and quite a few didn’t…